Press Releases

Rotary’s new ARO22 Alignment Lift now makes it easier for shops to service a wider range of vehicles. This lift is the highest capacity, open-front alignment lift on the market and can handle everything from passenger vehicles to larger work trucks.

Rotary is proud to announce that its SPO20 won a 2019 PTEN Innovation Award in the heavy-duty two-post lift category, and the product was also honored as a People’s Choice Award winner.

Video highlights gift ideas that improve productivity Rotary wants to help you lift holiday spirits – and the bottom line – in your shop this year with gift ideas any technician would love to find in a stocking. From laser swords (more on that later) to wheel lifts,...

Exlusive design provides wider space between plungers to simplify battery removal Rotary Lift’s new IG210W inground lift was designed specifically to help technicians more efficiently service electric vehicles, sports cars and exotic vehicles. It provides greater...

Patented Trio Arms’ three-stage design makes spotting easy and ergonomic Rotary Lift has launched its highest capacity two-post lifts to date with the introduction of the SPO16 and SPO20 lifts, both featuring award-winning Trio™ arms and available Shockwave™...

Customized shop layout drawings help account for vehicle lifts during design Anyone planning to build a new vehicle repair shop or expand an existing facility now has more accessibility than ever to Rotary Lift’s assistPRO™ free professional facility planning...

Here’s What You Need to Know Competitive bidding ensures government agencies, educational institutions and other nonprofit organizations get fair prices from a range of manufacturers for the things they purchase. But it is a very time-intensive process. As a result,...

“90 Second Know How” video explains the necessity of this important step Before starting work on a vehicle elevated by a lift, technicians should make sure the lift is on its mechanical locks. But this doesn’t always happen. And when it doesn’t, it can be a costly...

Adding wheel alignment services has never been easier — or more profitable Increasing the revenue-generating power of your shop by adding wheel alignment services doesn’t need to be complicated, time-consuming or expensive. You just have to think ahead. Here are six...

Heavy-duty alignment improves bottom line for fleets and independents Growing numbers of fleets, truck dealers and independent repair facilities are interested in adding heavy-duty wheel alignment to their shops. There’s a low cost of entry for a service that can...

When buying a lift, look beyond steel and hydraulics to consider the company that built it When in the market for a new car, truck or bus lift, it’s important to look past the lift equipment itself to the company that builds and stands behind it. Sure, evaluating...

Top 10 Best-Selling Accessories Predict What’s Hot in 2018 In general, accessories are like the exclamation point on an outfit – they help complement the base package and pull everything together. In the case of lift accessories, they go one step further than just...

Your lift offers the greatest opportunity to improve service bay performance Faster service can make the shop and the technician more money, while also making customers happier. Of all the shop tools available, a vehicle lift offers the greatest opportunity for...

Suite of products on display designed for fleet operators of all classes of work trucks Rotary’s new line of wheel service equipment joins the most advanced mobile column lifts on the market to improve shop efficiency when servicing any work truck. At The Work Truck...

Three models available for truck, bus and agricultural tires Mercedes-Benz USA has approved the Rotary® SM14SW Shockwave™-equipped four-post lift and the SPOA10SW Shockwave-equipped two-post lift for use in its North American Mercedes-Benz dealerships.With lift times...