The Blueprint
The official Rotary Lift blog: keeping you up to date on the newest information in our industry.Rotary Wins 2019 PTEN Innovation Award and People’s Choice Award
Rotary is proud to announce that its SPO20 won a 2019 PTEN Innovation Award in the heavy-duty two-post lift category, and the product was also honored as a People’s Choice Award winner.
The Force Behind the Lift: Brittany Young
Our lifts are built by real people with real life experiences. The paths our employees take to get to where they are now are all different; Brittany Young’s journey to Rotary Lift is no exception to this. Her current position at Rotary came from her...
Recruiting and Retaining Quality Technicians
With the ongoing technician shortage, techs of all disciplines and skill levels continue to be in high demand. Not only do you have to attract new talent, but you also have to retain your existing employees. So, how do you make your shop stand out to...
Shopping for a Lift? Start Here.
Lifts are an essential fixture of every service and repair bay. They're used more times a day than just about any other piece of equipment. The right lift will make your shop more productive and profitable, plus keep your techs safe and more satisfied with their jobs....
Six Secrets to Successful Mounting and Balancing
Whether you’ve mounted and balanced tires for years or your shop is just starting to consider tire work as another revenue stream, there are some simple questions to ask yourself when mounting and balancing tires. Does the tire include technology? These days, a lot of...
New Rotary Lift MOD35 Flex Heavy-Duty Inground Lift Features Wireless Remote Control for Easier Lift Operation
otary Lift has added another remote-controlled heavy-duty lift to its lineup with the new MOD35 Flex powered by RedFire™, the industry’s only remote-controlled inground vehicle lift. The new model adds the convenience of wireless remote-control technology to the industry’s best-selling modular inground lift.
Remote Control or Column Control: Choice Is Yours with New Rotary Lift Flex Max Wireless Mobile Column Lift
Rotary Lift has expanded the industry’s only remote-controlled lift product line to make it even more versatile and convenient. Rotary Flex Max, powered by RedFire™, is a new wireless mobile column lift that can be operated by an exclusive remote control or via...
Rotary Lift Helps You ‘Tech the Halls’ of Your Shop
Video highlights gift ideas that improve productivity Rotary wants to help you lift holiday spirits – and the bottom line – in your shop this year with gift ideas any technician would love to find in a stocking. From laser swords (more on that later) to wheel lifts,...
Get to Know Rotary Two-Post Lifts
We've been in the business of making vehicle lifts since 1925, so you can bet that after 93 years of engineering our lifts are second to none. Every Rotary two-post lift is designed, tested and manufactured with the safety of your techs, the efficiency needs of your...
New Rotary Inground Lift Makes Electric Vehicle Service Faster, More Efficient
Exlusive design provides wider space between plungers to simplify battery removal Rotary Lift’s new IG210W inground lift was designed specifically to help technicians more efficiently service electric vehicles, sports cars and exotic vehicles. It provides greater...